MyRoots complies with POPIA (South Africa) and GDPR (EU). Your data is protected.
Name, email, cultural identity (tribe, region, language), photos, messages, payment info, and usage data to improve your experience and find better matches.
Your cultural identity data powers our heritage-based matching algorithm. We never sell your personal data to third parties. Anonymized data may be used to improve cultural compatibility scoring.
Under POPIA and GDPR, you have the right to: access your data, correct inaccurate data, delete your account and all data, export your data, and withdraw consent at any time.
All communications are encrypted via HTTPS/SSL. Payment data is processed by certified gateways (PayFast/Flutterwave) and never stored on our servers. We use industry-standard security measures.
Phone numbers and emails shared through our Contact Exchange system are logged for safety. Contact info blocking in messages protects you from unsolicited sharing.